SPEAKERS
Jordan Rosenfeld is author of the novels Women in Red, Forged in Grace and Night Oracle, and six books on the craft of writing, most recently How to Write a Page-Turner, the bestselling Make a Scene, Writing the Intimate Character, A Writer’s Guide to Persistence, Writing Deep Scenes (with Martha Alderson) and Write Free (with Rebecca Lawton). Her freelance articles and essays have been published in hundreds of publications, including: The Atlantic, The New York Times, Scientific American, Writer’s Digest Magazine, The Washington Post and many more. She is also a freelance manuscript editor, writing coach, and teaches online classes. Visit Jordan's website for more information and follow her on Instagram and Twitter.
Your Essential Storytelling Toolkit
Telling a story requires creative strategies to hook and hold a listener or reader's attention. In this workshop we'll explore key elements of strong storytelling such as the hook, using strong images to evoke emotion, scene work, tension building, narrative arc, and more.
Your Essential Storytelling Toolkit
Telling a story requires creative strategies to hook and hold a listener or reader's attention. In this workshop we'll explore key elements of strong storytelling such as the hook, using strong images to evoke emotion, scene work, tension building, narrative arc, and more.
Andrea C. Wasko, MBA is a social entrepreneur, business strategist, educator, speaker, animal lover, and outdoor enthusiast whose ventures include a social mission of giving back. Her current ventures include Economics of Being a Women financial education programs and QuickPickleKit.com - DIY Pickling kit and more. Andrea has over 30 years of executive leadership experience and has held positions in business development, finance, operations, marketing, and manufacturing and sales. She also helps clients grow their existing business or start a new business. Andrea was awarded "Woman of the Year" for her generous contributions to the success of over 100 for-profits and non-profits. This award was recognized by the United States Congress, California State Legislature, California Commission on the Status of Women and Girls, National Association of Commissions for Women, National Commission for Women, Association of California Commissions for Women, and the Commission on the Status of Women for San Luis Obispo County.
Links: Andrea's LinkedIn and Facebook; Economics of Being a Woman: Facebook, Instagram, and LinkedIn; QuickPickleKit - DIY Pickling Kit: LinkedIn, Facebook, and Instagram
Break-Even & Beyond
During this working session, we will explore the financial aspects of podcasting simply and systematically. The goal is for you to understand the components and relationships between them so that you can explore opportunities and develop strategies to make money podcasting. Andrea will share creative solutions on how to monetize your podcast.
Links: Andrea's LinkedIn and Facebook; Economics of Being a Woman: Facebook, Instagram, and LinkedIn; QuickPickleKit - DIY Pickling Kit: LinkedIn, Facebook, and Instagram
Break-Even & Beyond
During this working session, we will explore the financial aspects of podcasting simply and systematically. The goal is for you to understand the components and relationships between them so that you can explore opportunities and develop strategies to make money podcasting. Andrea will share creative solutions on how to monetize your podcast.
Mallory Musante first stepped into entrepreneurship in college with a flurry of ventures and now with over a decade of experience in marketing and after building two multi 6-figure companies, Mallory’s focus is on helping other small business owners create invaluable connections through strategic and impactful marketing. Her firsthand experience in growing and scaling multiple businesses paired with her marketing background has allowed her to help over 200 small businesses pull away from the day-to-day to get a high-level view of their marketing and shape a strategy that creates an impact not just on their bottom line but also their lives outside of their business. She has had the pleasure of speaking on numerous panels including the Bryant University Women’s Summit as well as the Babson Entrepreneurship Forum. Her and her brands have been featured everywhere from Seventeen Magazine to Forbes. Originally from New England, Mallory now resides in Raleigh, NC with her dog, Phoebe. You can typically find her out hiking, at a local brewery, greenhouse, or the rock climbing gym in her free time. Visit Mallory's website for more information and follow her on Instagram.
Setting the Foundation for Creating Impactful Connections
Are you struggling to make impactful connections with your target audience? That’s likely because you’ve skipped over the most critical step in your marketing and business strategy – Market research. This is the side of marketing everyone usually avoids because it’s not quite as fun as the rest but it lays the foundation for every single touchpoint your ideal audience has with your brand. Through hands-on, interactive exercises and live coaching, this session will teach you how to adequately perform market research so you can easily start speaking your target audience’s language and attracting them to you with ease.
Setting the Foundation for Creating Impactful Connections
Are you struggling to make impactful connections with your target audience? That’s likely because you’ve skipped over the most critical step in your marketing and business strategy – Market research. This is the side of marketing everyone usually avoids because it’s not quite as fun as the rest but it lays the foundation for every single touchpoint your ideal audience has with your brand. Through hands-on, interactive exercises and live coaching, this session will teach you how to adequately perform market research so you can easily start speaking your target audience’s language and attracting them to you with ease.
Berthine Crèvecoeur West, MA, EMBA, CDE® is a Certified Diversity Executive (CDE®), Conflict Resolutions Strategist, Learning & Development Specialist, Best-Selling Author, Award-Nominated Podcast Host, Editor-in-Chief of Global Fluency Magazine and an International Speaker. She is the CEO of both Westbridge Solutions and Global Fluency Creative. Berthine has been featured on both domestic and international media outlets, including NBC, CBS and FOX. Berthine holds a Master’s degree in Government & Politics and an Executive MBA. Prior to starting her entrepreneurial journey, Berthine worked in the corporate and healthcare sectors as a multilingual professional. Her passion for learning and sharing knowledge with others led to her role as a trainer and public speaker. Berthine was also able to grow her language and cultural competence skills while working with prominent organizations throughout the United States and abroad. As a Subject Matter Expert (SME) in interpersonal and professional communication, she shares her expertise with major corporations, non-profit organizations, government agencies, educational institutions, and individuals around the world. Berthine has been featured on both domestic and international media outlets. Berthine’s life passion is engaging with audiences to find out how they can unleash the real power of their relationships for improved performance at work, home and community. Her commitment to creating authentic relationships continue to drive her towards positive cultural change on a global scale. Berthine and her husband are the proud parents of their young son. Visit Berthine's LinkedIn for more information and follow her on Instagram and Facebook.
Leading with Inclusivity
Leading with inclusion is the fundamental way of authentically creating belonging and organically creating diverse spaces. This workshop will empower you with the immediate action steps for proactive allyship and building up representative voices.
Leading with Inclusivity
Leading with inclusion is the fundamental way of authentically creating belonging and organically creating diverse spaces. This workshop will empower you with the immediate action steps for proactive allyship and building up representative voices.
